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If you are not already an H-D Member, join today to get access to the MEMBERS ONLY line at the main entrance, the MEMBERS ONLY line at the merchandise tent, and get notifications on all things Homecoming Festival.
2025 Activities
CHECK OUT ALL THE EPIC ACTIVITIES IN VETERANS PARK AND BEYOND
2-Day & 1-Day Tickets start at just $20 down for a limited time!
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Veterans Park Music Lineup
Veterans Park
Friday, 7/11: 2pm-11pm
Saturday, 7/12: 2pm-11pm
Catch legenrdary country icons Chris Stapleton, Hank Williams Jr., Turnpike Troubadours, Treaty Oak Revival, Sierra Ferrell, Charles Wesley Godwin, 49 Winchester, Ole 60, The Droptines, Kendell Marvel, and many more across two stages at Veterans Park, along the Milwaukee lakefront.
H-D® & Artist Merchandise
Veterans Park
Friday, 7/11: 2pm-11pm
Saturday, 7/12: 2pm-11pm
Commemorate your visit to the mecca of motorcycles with official Homecoming® and artist merch and exclusive gear.
Harley-Davidson® Hangout
Veterans Park
Friday, 7/11: 2pm-7pm
Saturday, 7/12: 2pm-7pm
Stop by the H-D Hangout to kick back and soak up all the Homecoming® vibes. Check out the 2025 Harley-Davidson® motorcycles, explore exclusive member perks, and get up close with the LiveWire® display. Learn about rentals and tours with EAGLERIDER or take your first step toward riding by signing up for the Harley-Davidson® Riding Academy. Whether you are a longtime rider or just starting out, this space is designed to feel like home.
Harley-Davidson® JUMPSTART™
Veterans Park
Friday, 7/11: 2pm-7pm
Saturday, 7/12: 2pm-7pm
Stop by the H-D Hangout to kick back and soak up all the Homecoming® vibes. Check out the 2025 Harley-Davidson® motorcycles, explore exclusive member perks, and get up close with the LiveWire® display. Learn about rentals and tours with Eagle Rider or take your first step toward riding by signing up for the Harley-Davidson® Riding Academy. Whether you are a longtime rider or just starting out, this space is designed to feel like home.
Monster Energy Freestyle Motorcross
Veterans Park
Friday, 7/11: 2pm-7pm
Saturday, 7/12: 2pm-9pm
Experience Monster Energy Freestyle Motocross (FMX) demos showcasing heart-pounding adrenaline stunts from some of the top riders around the world.
Monster Beast Parlor
Veterans Park
Friday, 7/11: 2pm-9pm
Saturday, 7/12: 2pm-9pm
Famed tattoo artist and Monster Tattoo Ambassador, Luke Wessman, will be on site inking flash tattoos on Monster fans throughout the weekend. Monster Energy will also have barbers cutting hair keeping fans looking fresh.
Harley-Davidson Museum
H-D Museum
Thursday, 7/10: 10am-8pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
Get an in depth look into the lifestyle, culture, and the motorcycle community that only Harley-Davidson can provide. Discover the mechanics behind how motorcycles work and learn about the iconic history of Harley-Davidson through a gallery of bikes from 1903 to the present. Our temporary exhibits bring to life experiences and stories that shape moto culture and influence the world around us.
H-D Museum Live Music: Buckcherry
H-D Museum
Thursday, 7/10: 9:30pm–11pm
Buckcherry kicks off H-D Homecoming® Festival with an opening concert at the H-D Museum on Thursday, July 10, at 9:30 PM. More artists to be announced soon!
Harley-Davidson Shop
H-D Museum
Thursday, 7/10: 10am-9pm
Friday, 7/11: 10am-8pm
Saturday, 7/12: 10am-8pm
Sunday, 7/13: 10am-5pm
Shop exclusive apparel, collectibles and accessories straight from the Harley-Davidson Museum, including archival reproductions and a custom station to create one-of-a-kind gear.
H-D Factory Outlet
H-D Museum
Thursday, 7/10: 10am-9pm
Friday, 7/11: 10am-8pm
Saturday, 7/12: 10am-8pm
Sunday, 7/13: 10am-5pm
The first and only H-D Factory Outlet is your destination for end-of-season gear and discontinued products.
Official H-D Member Check-In
H-D Museum
Thursday, 7/10: 10am-8pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
Swing by the check-in area to discover the new H-D Membership Program. Whether you're already part of the Harley Owners Group or just curious to see what the buzz is all about, we invite you to explore the benefits and perks waiting for you. Access Pass, H-D Rider Pass, and Harley Owners Group members will receive a special commemorative gift.
2025 H-D New Product Showroom
H-D Museum
Thursday, 7/10: 10am-8pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
10am-5pm
Explore the 2025 line-up of Harley-Davidson motorcycles, including our all-new CVOs, Grand American Touring, Cruiser, Adventure Touring and Sport models.
CAN ROOM @ MOTOR Bar & Restaurant
H-D Museum
Thursday, 7/10: 10am-10pm
Friday, 7/11: 10am-8pm
Saturday, 7/12: 10am-8pm
Sunday, 7/13: 10am-5pm
Right next to our buzzing plaza, the Can Room is your pit stop for a cold drink, a killer MOTOR meal al fresco, or a bite from local food trucks. Stop in, kick back, and soak up the vibe.
MOTOR Bar & Restaurant
H-D Museum
Thursday, 7/10: 10am-10pm
Friday, 7/11: 10am-8pm
Saturday, 7/12: 10am-8pm
Sunday, 7/13: 10am-5pm
An iconic Milwaukee eatery with a Midwestern attitude. MOTOR's bold American classics celebrate the taste of life on the road.
Concessions / Food Trucks
H-D Museum
Thursday, 7/10: 11am-10pm
Friday, 7/11: 11am-6pm
Saturday, 7/12: 11am-6pm
Sunday, 7/13: 11am-5pm
Local food trucks are teaming up with MOTOR on the H-D Museum Campus to serve up some seriously tasty eats.
Official Harley-Davidson Trucks Experience
H-D Museum
Thursday, 7/10: 10am-6pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
10am-5pm
Harley trucks? Yep, you read that right. These aren't your everyday pickups they're the ultimate four wheeled creations, born from a groundbreaking collaboration between FOX Factory Vehicles and Harley-Davidson's design team. Head over to our display and feast your eyes on the Harley-Davidson Ford F250 and GMC Sierra 1500, each constructed with a premium suspension lift system, FOX shocks, custom wheels, Harley-Davidson badging, and a luxurious custom interior that screams innovation. This is a can't-miss showcase for any thrill-seeker ready to experience the wild side of custom truck engineering.
V-Twin Visionary Custom Motorcycle Showcase
H-D Museum
Thursday, 7/10: 10am-6pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
Get revved up with V-Twin Visionary as they roll out the sickest custom bikes across every platform.
Rockford Fosgate Motorcycle Audio Experience
H-D Museum
Thursday, 7/10: 10am-6pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
Experience Rockford Fosgate's all-in-one motorcycle audio solutions for your Harley-Davidson bike, featuring purpose-built amplifiers and speakers that enhance the soundtrack of your journey.
Dunlop Motorcycle Tires
H-D Museum
Thursday, 7/10: 10am-6pm
Friday, 7/11: 10am-6pm
Saturday, 7/12: 10am-6pm
Sunday, 7/13: 10am-5pm
For over 40 years, Dunlop tire engineers have worked with Harley-Davidson to develop tires that meet the stringent performance standards established by Harley-Davidson. Dunlop is the only tire company that designs, develops, and manufactures motorcycle tires for Harley-Davidson in North America and that's an advantage that directly benefits all Harley-Davidson riders. We at Dunlop look forward to seeing the thousands of people from around the world and hearing your feedback on our products.
Twisted Tea Experience
H-D Museum
Thursday, 7/10: 1pm-6pm
Friday, 7/11: 1pm-6pm
Saturday, 7/12: 1pm-6pm
Sunday, 7/13: 12pm-4pm
Twisted Tea, America's favorite hard iced tea, is proud to be the official hard iced tea partner of the H-D Museum during the 2025 H-D Homecoming festival. This summer during the H-D Museum Bike Night Concert Series there will be a weekly drawing for Twisted Tea prizes, a photo op in the sidecar of our 1977 Shovelhead, as well as a chance to enter to win a custom Twisted Tea-branded Harley-Davidson bike built by Cycle Source, which includes a VIP experience to the H-D Museum. Visit www.keepyourridetwisted.com for more information.
H-D® Headquarters Tour
H-D Headquarters
Thursday, 7/10: 10am-5pm
Friday, 7/11: 10am-5pm
Saturday, 7/12: 10am-5pm
(Last tour starts at 4pm daily)
Step into H‑D Headquarters on Juneau Avenue—where over 100 years ago, Harley-Davidson® was born. Take a 40+ minute guided tour through the historic grounds where iconic moments in motorcycle history were made.
Legendary Lens
H-D Headquarters
Thursday, 7/10: 10am-5pm
Friday, 7/11: 10am-5pm
Saturday, 7/12: 10am-5pm
Come to H-D® Headquarters for a chance to take your picture in a number of Historical Iconic landmarks. This is self-guided and outdoors.
H-D® HQ Oasis and Entertainment
H-D Headquarters
Friday, 7/11: 10am-5pm
Saturday, 7/12: 10am-5pm
Stop by the Davidson Park Oasis to fuel up on delicious treats from food trucks, groove to live music, and kick back with some fun lawn games.
H-D® Powertrain Operations Factory Tour
H-D Powertrain Operations
Thursday, 7/10: 9am-4pm
Friday, 7/11: 9am-4pm
Saturday, 7/12: 9am-4pm
(Last tour begins at 3pm daily)
Visit the Harley-Davidson® Powertrain Operations, where the heartbeat of every Harley-Davidson motorcycle is made (Located in Menomonee Falls, WI). The Factory Tour is a 30-45 min, self-guided tour of Harley-Davidson® Powertrain Operations where you'll walk the factory floor to see and learn about select elements of the engine assembly process.
Harley-Davidson® Model Year 2025 Demos
H-D Powertrain Operations
Thursday, 7/10: 10am-4pm
Friday, 7/11: 10am-4pm
Saturday, 7/12: 10am-4pm
(Registration Closes at 3pm. Last demo ride at 3:30pm)
Join us at our Powertrain Operations Facility for an exclusive chance to demo ride the 2025 Harley-Davidson® lineup, including the revolutionary Pan America® 1250 ST and the iconic Street Glide® Ultra. Feel the power of cutting-edge technology and enhanced performance across our entire Cruiser lineup, featuring the Milwaukee-Eight® 117 engine, new ride modes and refreshed styling. Plus, get an adrenaline rush on our specially upgraded demo bikes, equipped with Screamin’ Eagle® 131 and 135 engines.
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Veterans Park
H-D Museum
H-D Headquarters
H-D Powertrain Operations
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